Tough Mudder Bootcamp set to open on Cambridge Street in Burlington this spring
By Danae Bucci / email@example.com | Published on 2/12/2018
Fitness classes often come with a high price tag and little reward, but organizers at Tough Mudder are planning on changing that very soon.
Tough Mudder, known for the intense endurance event series spanning over 10 to 12 miles, are opening a nationwide fitness studio, the first being in Burlington. The studio is scheduled to open in early April. It is aimed to be different from a typical gym. Instead of a non-collaborative instructor experience, the owners hope to create a more team-based model where anyone can jump in. Being able to handle a range of athletic abilities, organizers hope to be able to appeal to everyone from working professionals to retired citizens.
“This is a very scalable workout. I’m really proud of the development work we’ve put into this to make sure every single workout can be made easier and can be made more challenging,” said Cathrin Bowtell who oversees this project for the CEO of Tough Mudder.
The varying ability levels and group fitness model lends Tough Mudder Bootcamp to anyone with the exception being people under the age of 18. Henry Pott, the Burlington franchise owner, believes these classes are the perfect jumping off point for people looking to get into fitness, or a way to maintain and improve conditioning for people already considered fit.
“The overall goal is, from my point of view, to bring this amazing ethos of team, of camaraderie and all these other components ... into a bootcamp forum where we can help train people who are brand new at fitness right through to really high level athletes in the same class,” he said.
Each class will be 45 minutes and draw from high-intensity interval training, or HIIT. This means participants will do exercises ranging from squats to utilizing weighted medicine balls. Each exercise can be tailored to the participants fitness level by using more or less weight.
“It’s a really, really fun highly interactive workout,” said Bowtell.
While squats are seen in the fitness craze Crossfit, both Bowtell and Pott want interested customers to know this is different.
“Crossfit is amazing ... However most adults can’t do it properly because we all sit at computers, we all hunch over a bit too much we’ve lost a lot of mobility in our shoulders so when you’re lifting these heavy bars ... you’re often compromising with your back,” said Pott who currently lives in the Boston area.
Making sure Tough Mudder Bootcamp customers are utilizing the correct form lies squarely on the instructors shoulders which Pott says is critical. Instead of having instructors being the sole way to facilitate workouts, the bootcamp will have screens lining the walls detailing what exercise and at what interval to do it at so “the trainers can focus on ... the right things, such as the right form.” The idea being that if there is less time devoted to instructing what workout to do there will be more time for instructors to do “proper training.”
Instructors being fully immersed in the workout instead of being the center of the action, seen in some other gym models is something Tough Mudder Bootcamp is hoping to break.
“It’s not about marble clad bathroom and superstar amenities and rock-star instructors,” said Bowtell. “Instead also about building local communities and focusing on servicing markets like Burlington in a really unique way.”
Those who are interested can sign up on their website toughmudder.com/bootcamp-burlington with each class have a 24 person cap. Classes will have a variety of ways to pay whether it be class packs or monthly subscriptions, all averaging at $10-$15 per class.